April 12, 2020

Stuart King: On the “What The Hell” Effect

Stuart King designs evidence-based interventions for children and adults to change their behavior and manage their weight. He has worked with the UK’s NHS as an Obesity Lead, as a Senior Scientist in the Obesity and Healthy Weight Team, and is now the CEO and Head of Distraction at his company, BeeZee Bodies. The firm provides behavior change services across all of England.

Our conversation was recorded just after the World Health Organization had declared the coronavirus a pandemic, but before countries like Italy and Spain had ordered more severe lockdown measures. In this dynamic world, it’s important to know that because, as Kurt and Tim like to say, context matters!

Stuart’s observations on behavioral science combine his scholarly knowledge of the literature and a very practical approach to applying those principles. We found his ideas about the Whole Systems Approach, growth mindset, and the power of defaults very interesting.

We hope you will, too.

PS…it’s regrettable when we make mistakes, but it’s on us to call them out. At about 1:15:30 in this episode, Tim said two erroneous things that necessitate correction. First, the Symphony he’s referring to is the 5th Symphony, not the 9th. And second, the composer was Beethoven, not Bach. Such an error is unexplainable and somewhat unbelievable given his familiarity with both composers. We ask you to forgive this error, and enjoy a listen to Herbert von Karajan conducting the Berlin Philharmonic (favorite!) on Beethoven’s 5th Symphony.

© 2020 Behavioral Grooves



Stuart King: https://beezeebodies.com/meet-the-team/

Lady Gray Tea: https://en.wikipedia.org/wiki/Lady_Grey_(tea)

Real World Behavioural Science Podcast: https://beezeebodies.com/professionals/real-world-behavioural-science-podcast/

“Habit Before the Habit”: https://beezeebodies.com/habit-before-the-habit/

Habitus: http://routledgesoc.com/category/profile-tags/habitus

Pierre Bourdieu: https://en.wikipedia.org/wiki/Pierre_Bourdieu

Rich Sheridan: https://menloinnovations.com/services/keynotes-and-talks

Menlo Innovations: https://menloinnovations.com/

Tim Chadborn: https://publichealthmatters.blog.gov.uk/author/tim-chadborn/

Dan Ariely: http://danariely.com/

Whole Systems Approach: https://publichealthreform.scot/whole-system-approach/whole-system-approach-overview

Carol Dweck “Mindset”: https://en.wikipedia.org/wiki/Carol_Dweck

Susan Michie, PhD: https://www.ucl.ac.uk/pals/people/susan-michie

Jim McManus: https://www.health.org.uk/fellow/jim-mcmanus

Common Biases & Heuristics: https://docs.google.com/document/d/1XHpBr0VFcaT8wIUpr-9zMIb79dFMgOVFRxIZRybiftI/edit#

How to Stop Autoplay on Netflix: https://www.youtube.com/watch?v=_hoTWLQsECU

Birdsongs inspiring human music: https://theconversation.com/birdsong-has-inspired-humans-for-centuries-is-it-music-79000


Behavioral Grooves Patreon Site: https://www.patreon.com/behavioralgrooves

Kurt Nelson, PhD: @WhatMotivates

Tim Houlihan: @THoulihan


Musical Links

Stephen Fretwell “Emily”: https://www.youtube.com/watch?v=lPD9RXFJAao

Valentina Lisitsa “Rachmaninoff 1st Piano Sonata”: https://www.youtube.com/watch?v=R_KbyDBvxrU

Tim Houlihan (on Soundcloud): https://soundcloud.com/timhoulihan

Nathan Carter “Wagon Wheel”: https://www.youtube.com/watch?v=m3h6Nr1Smw0

Beethoven’s 5th Symphony, conducted by Herbert von Karajan: https://www.youtube.com/watch?v=_4IRMYuE1hI

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