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Stories, science and secrets from the world’s brightest thought-leaders. Behavioral Grooves is the podcast that satisfies your curiosity of why we do what we do. Explanations of human behavior that will improve your relationships, your wellbeing, and your organization by helping you find your groove.
Episodes
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Monday Mar 06, 2023
You Work. You Parent. But Can You Also Thrive? | Yael Schonbrun PhD
Monday Mar 06, 2023
Monday Mar 06, 2023
Working and parenting often feel like being pulled in two different directions. But what if we could reframe our thinking and actually appreciate that our experiences in one role can enhance the quality of life in the other. We explore the ways you can reframe your mindset with author and podcaster Yael Schonbrun.
“If we’re able to see that there are opportunities for our roles to feed each other, then we're more likely to to access those experiences and benefit more from them.” ~ Yael Schonbrun, Episode 346
Yael Schonbrun is an assistant professor of psychology at Brown University, a family therapist, and co-host of the podcast Psychologists Off the Clock. In her new book Work, Parent, Thrive: 12 Science-Backed Strategies to Ditch Guilt, Manage Overwhelm, and Grow Connection (When Everything Feels Like Too Much) Yael offers practical strategies from clinical psychology and social science to better manage the conflict and enhance enrichment in work, parenting, and the balance of these meaningful roles.
Regular listeners will have noticed that co-host of the show, Tim Houlihan is unfortunately off sick for a few episodes of Behavioral Grooves. So on this episode, producer of the show, Mary Kaliff, joins Kurt Nelson for the discussion with Yael. Listeners can jump on social media (Twitter: @THoulihan or LinkedIn) and wish Tim a speedy recovery.
We hope this episode provides you with some practical tools to help you work, parent and thrive. If you do enjoy Behavioral Grooves, please write a short review of the show on your podcast player. Just sharing a short sentence about why you like the show can make it easier for other people to find the podcast.
Topics
(3:32) Welcome and speed round questions.
(8:33) Why parenting is difficult even for experts.
(12:07) How a mindset shift can change how we view our parenting and our work.
(16:00) The questions you can ask yourself to change your mindset.
(19:22) How Yael tapped into her own personal values during a difficult time.
(24:46) Pains live right alongside gains.
(29:32) How Jewish kibbutz communities raised children.
(32:42) Why we need to quit the things that aren’t working.
(36:36) How to nurture more independence in our children.
(40:03) The 3 components of self compassion.
(45:34) Modeling the behavior that you want your kids to develop.
(46:54) What music would Yael take to a desert island?
(48:54) Grooving Session with Kurt and Mary on working, parenting and thriving.
© 2023 Behavioral Grooves
Links
Yael Schonbrun: https://yaelschonbrun.com/
Yael’s book, “Work, Parent, Thrive: 12 Science-Backed Strategies to Ditch Guilt, Manage Overwhelm, and Grow Connection (When Everything Feels Like Too Much)”: https://amzn.to/3IVEzNk
Growth mindset, Carol Dweck: “Mindset: The New Psychology of Success”: https://amzn.to/3J7V9tD
Episode 327, A Proven Way Expectations Can Unlock A More Positive Life | David Robson: https://behavioralgrooves.com/episode/expectations-and-a-positive-life/
Episode 345, The Tools You Need To Embrace Uncertainty | Nathan and Susannah Harmon Furr: https://behavioralgrooves.com/episode/tools-to-embrace-uncertainty/
Episode 342: Why Resilience Is More Than Just Bouncing Back | Gabriella Rosen Kellerman MD: https://behavioralgrooves.com/episode/resilience-more-than-bouncing-back/
Musical Links
Weird Al Yankovic “Another One Rides The Bus”: https://www.youtube.com/watch?v=79QxturUolo
Taylor Swift “Midnight Rain”: https://www.youtube.com/watch?v=Odh9ddPUkEY
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Monday Feb 27, 2023
Monday Feb 27, 2023
We all face uncertainty at some point in our lives. But do we embrace it or resist it? Our thoughts about uncertainty and ambiguity shape the actions we take when we are faced with change. If we reframe how we view uncertainty, we can rewrite the story we tell ourselves.
“The way we describe something to ourselves and others, shapes how we think, decide and act.”
Our guests on this episode are the most delightful husband and wife team, Nathan Furr and Susannah Harmon Furr who have written a fantastic book together, “The Upside of Uncertainty: A Guide to Finding Possibility in the Unknown”.
Ironically recording this episode has been plagued with uncertainty. Our first attempt, last summer, was bugged with audio issues, and since then we have faced a number of technical glitches. When we finally got a chance to sit down and re-record an interview with them recently, it unfortunately fell at a time that our own Tim Houlihan was unable to join the conversation due to illness. So Kurt Nelson embraced the uncertainty and flew solo on this interview!
We learn from Nathan and Susannah about the types of uncertainty and some of the tools that they have devised to overcome those periods of our lives when everything seems unsure. We know you’ll take away a lot from this discussion, and we encourage you to also read their book which is packed full of useful advice.
One thing we are certain about at Behavioral Grooves is how much we appreciate and rely on the support of you, our wonderful listeners. If you feel able, please join our growing community of Patreon supporters.
Topics
(2:25) Welcome and speed round questions.
(8:20) How achievers step into uncertainty.
(11:05) Planned uncertainty vs. unplanned uncertainty.
(14:30) Uncertainty and possibility are two sides of the same coin.
(21:32) Some of the tools to overcome uncertainty.
(27:54) The possibility quotient.
(33:22) How do uncertainty balancers counteract the unknown?
(36:09) Why we should take more risks with options that inspire us.
(39:32) Breaking down big uncertainties into small steps.
(44:31) Don’t wait until all the pieces are in place.
(47:36) The sustaining tools to help when you need a boost.
(50:38) How emotional hygiene can help you face the ups and downs of uncertainty.
(52:43) The UP School.
(55:13) The musical experience that changed Nathan’s life.
(1:00:54) Grooving Session with Kurt on grabbling with uncertainty.
© 2023 Behavioral Grooves
Links
Nathan and Susannah’s book “The Upside of Uncertainty: A Guide to Finding Possibility in the Unknown”: https://amzn.to/3ZiuXBv
UP: https://www.theupsideofuncertainty.com/
UP School: https://www.theupsideofuncertainty.com/learn
Buckminster Fuller: https://en.wikipedia.org/wiki/Buckminster_Fuller
Reconstructed Living Labs (RLabs): https://rlabs.org/
Guy Winch, emotional hygiene: https://www.ted.com/talks/guy_winch_why_we_all_need_to_practice_emotional_first_aid?language=en
Musical Links
Vincenzo Lamagna’s adaption of Giselle: https://www.youtube.com/watch?v=27lgUp_FboE&ab_channel=VariousArtists-Topic
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Monday Feb 20, 2023
How To Frame Incentives To Drive The Desired Behavior | James Castello
Monday Feb 20, 2023
Monday Feb 20, 2023
If you want to incentivize an outcome, don’t just focus on the final reward, hone in on the behavior that will drive the result. Whether we’re motivating our employees, our kids or ourselves, we can all benefit from learning how to effectively drive behavior.
“ Incentives drive behavior. So if you don't get the behaviors right, that's where incentives go off the rail.” ~ James Castello, Episode 344
Our guest on this episode is James Castello, Vice President of Field Operations and Incentive Compensation Practices at TGaS Advisors. TGaS Advisors is one of the leading consultancies focused on the pharmaceutical industry. They provide insights and real world knowledge to hundreds of the leading life science companies around the world.
While this episode is focused on how incentives can be created effectively to reach sales targets, the takeaways from the discussion with Jim can be applied to many aspects of our lives. Be sure to join Kurt and Tim in the Grooving Session in the last portion of the episode, as they summarize the most applicable aspects of the interview.
Topics
(6:25) Welcome and speed round question.
(8:32) Collaboration is just a means to an end.
(10:49) Incentives drive behavior.
(13:44) The influence of the pandemic on incentives.
(17:25) How do you align incentives with behaviors?
(20:05) The importance of language in incentives.
(25:14) What exactly is goal setting?
(33:04) Breaking goals into manageable chunks to remove objections.
(38:54) Do contests work well for driving sales?
(47:00) What music would Jim take to a desert island?
(51:02) Grooving Session with Kurt and Tim discussing incentives.
© 2023 Behavioral Grooves
Links
Brain/Shift Journal Shopify: https://www.100behaviors.com/products/the-brain-shift-journal-volume-1
Brain/Shift Journal Amazon: https://www.amazon.com/Brain-Shift-Journal-1/dp/B0BN2JZBJ2/ref=sr_1_1?keywords=brain+shift&qid=1670950820&sr=8-1
James Castello: https://trinitylifesciences.com/our-experts/james-castello/
T-GaS Advisors: https://www.linkedin.com/company/tgas-advisors/
100th Episode of Behavioral Grooves: https://behavioralgrooves.com/episode/the-100th-episode-celebration-in-philadelphia/
Lake Wobegon Effect: https://psychology.fandom.com/wiki/Lake_Wobegon_effect
Musical Links
Bob Dylan “Like a Rollin’ Stone”: https://www.youtube.com/watch?v=IwOfCgkyEj0
AC/DC “It's a Long Way to the Top (If You Wanna Rock 'N' Roll)“: https://www.youtube.com/watch?v=vj_rvLVpqg8&ab_channel=AC%2FDC-Topic
Metallica “Enter Sandman”: https://www.youtube.com/watch?v=CD-E-LDc384
![The Myth of the “Relationship Spark” with Logan Ury, featuring guest appearance by Christina Gravert, PhD [Republish]](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog2137480/Logan_Ury_-_Behavioral_Grooves_Podcast_1_70r8e_300x300.jpg)
Monday Feb 13, 2023
Monday Feb 13, 2023
First impressions matter but when it comes to dating, don't get blown away by the myth of the "relationship spark". Some people can instead be characterized as a "slow burn"; a person who you like more and more each time. We revisit an episode with dating coach, behavioral scientist and author of How Not To Die Alone, Logan Ury about how to date successfully.
Logan Ury studied psychology at Harvard, was a TED Fellow, then became a behavioral scientist at Google, where she ran Google’s behavioral science team – which we now know as The Irrational Lab. She became a dating coach and is currently the Director of Relationship Science at the dating app Hinge, where she leads a research team dedicated to helping people find love. Her work has appeared in The New York Times and The Atlantic, among a variety of media outlets, including HBO and the BBC.
Aside from those cool things, we wanted to talk to her because she is the author of How To Not Die Alone.
In our conversation with Logan, which was originally recorded in early 2021, we talk about the challenges people face in getting prepared for dating, making the most of their dating experiences, and maintaining great relationships once they’ve landed in one. She shared her insights into how to overcome some of the common hurdles and to make the most out of each phase of the dating life.
We had an interesting discussion about why moving from ‘romanticizer’ or ‘maximizer’ to ‘satisficer’ can make a big difference in your relationships (and in life). We talk about the Monet Effect and how we need to work hard to overcome some of our biggest biases – like the fundamental attribution error and negativity bias.
She was also kind enough to share a little bit about her communal living conditions and her recommendation that we all need more significant others – OSO’s – in these turbulent times.
NOTE #1: The “F” word features prominently in our conversation since it’s in the title of one of her book’s chapters.
NOTE #2: Christina Gravert joined for our Grooving Session as our first-ever Grooving Partner, and you’ll hear her in the introduction, as well. We’re pleased that our good friend was named by Forbes magazine as one of the top behavioral scientists you ought to know. Christina teaches Economics at the University of Copenhagen, is a co-founder of Impactually, a behavioral consultancy, she has been a guest on Behavioral Grooves (episode 16 on creating a Nudge-A-Thon), and was a speaker at Nudge.It North 2021.
© 2023 Behavioral Grooves
Links
Logan Ury: https://www.loganury.com/
“How to Not Die Alone”: https://amzn.to/3JSmDUz
Ira Glass: https://en.wikipedia.org/wiki/Ira_Glass
Dan Ariely: https://danariely.com/
Esther Perel: https://www.estherperel.com/
John Gottman, The Gottman Institute: https://www.gottman.com/
Eli Finkel: https://elifinkel.com/
Daniel Gilbert: https://en.wikipedia.org/wiki/Daniel_Gilbert_(psychologist)
Jane Ebert: https://www.brandeis.edu/facultyguide/person.html?emplid=0fd6834b65b0eddec69f2ab77539fd341d63b270
Alain De Botton “School of Life”: https://www.theschooloflife.com/about-us/faculty/alain-de-botton/
Reiki: https://en.wikipedia.org/wiki/Reiki
“Algorithms to Live By”: https://algorithmstoliveby.com/
John Nash “A Beautiful Mind”: https://en.wikipedia.org/wiki/John_Forbes_Nash_Jr.
Nicole Prause: https://en.wikipedia.org/wiki/Nicole_Prause
36 Questions That Lead to Love: https://www.nytimes.com/2015/01/09/style/no-37-big-wedding-or-small.html
The School of Life books: https://www.theschooloflife.com/shop/us/books/
Shelley Archambeau – Episode 204: https://behavioralgrooves.com/episode/how-shelley-archambeau-flies-like-an-eagle/
Christina Gravert – Episode 16: https://behavioralgrooves.com/episode/nudge-a-thon-with-dr-christina-gravert/
Christina Gravert, “Online Dating Like a Game Theorist”: https://behavioralscientist.org/online-dating-like-a-game-theorist/
Christina Gravert – Impactually: https://impactually.se/
“10 Behavioral Scientists You Should Know”: https://www.forbes.com/sites/alineholzwarth/2020/10/29/10-behavioral-scientists-you-should-know/?sh=36ad80b442e0
Musical Links
“Hamilton” soundtrack: https://www.youtube.com/watch?v=aPSWZUExZ8M
Chance the Rapper “Coloring Book”: https://www.youtube.com/watch?v=BeChAs-bI3A
Bush “Glycerine”: https://www.youtube.com/watch?v=bvXbHN5Gijw%C2%A0
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Monday Feb 06, 2023
Monday Feb 06, 2023
There are actually 5 drivers of resilience; optimism, self compassion, cognitive agility, self efficacy and emotional regulation. We dive deep into each of these components and how they play a part in being resilient, with our guest Gabriella Rosen Kellerman MD.
Gabriella is a medical doctor and behavioral science researcher with training in psychiatry and fMRI research. She currently works as Chief Product Officer at BetterUp – a company focused on employee wellbeing. But today’s episode is dedicated to talking about her latest venture - co-writing a new book with none other than the “the father of positive psychology” Martin SeligmanPhD.
Their book, Tomorrowmind: Thriving at Work with Resilience, Creativity, and Connection―Now and in an Uncertain Future is a hopeful look at how to flourish in an uncertain world. By capitalizing on a Tomorrowmind, we can utilize the universal psychological skills for thriving in an uncertain future: resilience and cognitive agility; mattering and purpose; rapid rapport for social support; prospection; and creativity and innovation (PRISM).
Join our insightful and thoughtful conversation with Gabriella to learn how we can adopt a tomorrowmind. And then stick around for our Grooving Session where Tim discusses the part of the interview that sent chills up his spine, and Kurt gets philosophical about what it means to be optimistic.
Topics
(3:24) Welcome and speed round questions.
(5:58) What is a Tomorrowmind?
(7:26) Why are creativity and prospection superpowers?
(10:05) The phases of prospective thinking.
(13:11) Why the right answer can be to ask a different question.
(15:45) What is positivity resonance and why does it matter?
(21:32) What are the consequences of time famine on connection?
(23:17) A story of resilience - Aggie Dunn of Heinz.
(26:55) What exactly does it mean to be resilient?
(29:31) How does self compassion play a part in resilience?
(31:53) The 5 building blocks of resilience.
(34:40) Writing a book with Martin Seligman.
(36:56) What music does Gabriella listen to at home?
(39:40) Grooving Session with Tim and Kurt on Tomorrowmind.
Links
Tomorrowmind: Thriving at Work with Resilience, Creativity, and Connection―Now and in an Uncertain Future: https://amzn.to/3jnu9Mt
Episode 31, Leaving the Matrix: Annie Duke and Insights into how you can improve your thinking! https://behavioralgrooves.com/episode/leaving-the-matrix-annie-duke-and-insights-into-how-you-can-improve-your-thinking/
Episode 225, Behind NOISE and Beyond The Book: Linnea Gandhi Shares her New Course on Noise: https://behavioralgrooves.com/episode/behind-noise-linnea-gandhi/
Episode 283, Is The Anus Really The Key To All Intelligent Life? | Henry Gee: https://behavioralgrooves.com/episode/anus-the-key-to-intelligent-life/
Growth After Trauma by Richard G. Tedeschi: https://hbr.org/2020/07/growth-after-trauma
Episode 214, Observing the Non-Obvious: How to Spot Trends Around You with Rohit Bhargava: https://behavioralgrooves.com/episode/the-non-obvious-rohit-bhargava/
Musical Links
Nickel creek “Reasons Why”: https://www.youtube.com/watch?v=2lyZQB1H_Zw
Bach “Piano Concerto in D Minor”: https://www.youtube.com/watch?v=A_yGiFHbQR0
Pharrell Williams “Happy”: https://www.youtube.com/watch?v=ZbZSe6N_BXs
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Monday Jan 30, 2023
Why Human Connection Is The Key To Effective Branding | Matt Johnson
Monday Jan 30, 2023
Monday Jan 30, 2023
“Brands really matter, when and only when they matter to consumers. And this is fundamentally a question of human connection.” ~ Matt Johnson
To get under the skin of how branding works, what makes it effective and how to build a successful brand, we talk with Matt Johnson PhD, who is an expert on the human side of business. Matt is a speaker, researcher, and writer specializing in the application of psychology and neuroscience to marketing. We discuss everything from the difference of brand strategy, brand personality and brand meaning, all the way to how brands can get involved in activism.
“What determines if you're a great brand is if your values and your attributes and your characteristics resonate with your target market.” ~ Matt Johnson
Our conversation doesn’t just appeal to marketers, however. In our usual lighthearted style, Kurt and Tim touch on Matt’s love of Arsenal, his appreciation for pumpkin spice lattes, and the music that helps him come up with creative ideas.
As a former guest on Behavioral Grooves, we are delighted to welcome Matt back to discuss branding and marketing. Matt’s recent book, “Branding that Means Business: How to Build Enduring Bonds between Brands, Consumers and Markets” which is co-written with Tessa Misiaszek, provides a really informative overview of the application of marketing in organizations. Listen in to this episode to get a flavor for the expertise that Matt brings to his field.
Behavioral Grooves relies on the support of listeners. If you’d like to be part of the community of supporters of the show, please visit our Patreon page.
Topics
(5:27) Welcome and speed round questions.
(11:48) Why branding is at a crossroads now.
(15:30) What is the difference between brand strategy, brand personality and brand meaning?
(18:45) Why are some brands better at connecting with people?
(25:39) The intersection of neuroscience and marketing.
(27:47) Why Matt thinks we should steer away from the word consumer.
(30:20) How the communication landscape has changed branding.
(34:21) Social identity in branding.
(37:45) How brands can play a part in activism without becoming tribal.
(45:51) Can brands break through the noise?
(48:26) What music would Matt take to a desert island?
(53:10) Grooving Session with Kurt and Tim discussing branding.
© 2023 Behavioral Grooves
Links
Behavioral Grooves on LinkedIn: Behavioral Grooves
Behavioral Grooves on Twitter: @behavioralgroov
Behavioral Grooves on YouTube: Behavioral Grooves
Behavioral Grooves on Instagram: @behavioralgrooves
Behavioral Grooves on Facebook: Behavioral Grooves
Send Behavioral Grooves an Email: info@behavioralgrooves.com
Support Behavioral Grooves on Patreon: https://www.patreon.com/behavioralgrooves
Matt’s book, co-written with Tessa Misiaszek, “Branding that Means Business: How to Build Enduring Bonds between Brands, Consumers and Markets”: https://amzn.to/3Jk2zdL
Matt’s blog “Neuroscience Of”: https://www.neuroscienceof.com/branding-blog
Episode 177, Matt Johnson & Prince Ghuman on Mid-Liminal Marketing and the Ethics of Applied Neuroscience: https://behavioralgrooves.com/episode/matt-johnson-prince-ghuman-on-mid-liminal-marketing-and-the-ethics-of-applied-neuroscience/
Episode 235, Make Choice Rewarding: Behavioral Insights in Marketing with Matthew Willcox: https://behavioralgrooves.com/episode/marketing-matthew-willcox/
Musical Links
The Beatles “Don’t Let Me Down”: https://www.youtube.com/watch?v=NCtzkaL2t_Y
Pierre Boulez “Livres Pour Cordes”: https://www.youtube.com/watch?v=omeOdqO05W4&ab_channel=EuroArtsChannel
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Monday Jan 23, 2023
Monday Jan 23, 2023
Context heavily influences our behavior (regular listeners of the show know our “context matters” mantra well!). Sometimes, because of what life throws at us, we have to re-evaluate our options. The best choice isn’t always the perfect choice.
For instance, in an ideal world, we might be planning a 5 mile run after work. But instead we need to collect our sick child from school early and have to settle for a 2 mile run on the treadmill in the basement, or some dancing in the kitchen while we unload the dishwasher. It’s the perfect, imperfect choice, or what our guest, Michelle Segar calls The Joy Choice.
Michelle Segar PhD is an award-winning lifestyle coach and sustainable behavior change researcher at the University of Michigan. For nearly three decades, she has pioneered methods to create sustainable healthy behavior change that are being used to boost patient health, employee well-being, and gym membership retention.
“My approach to creating sustainable change is fundamentally grounded in changing people's mindsets.” ~ Michelle Segar PhD
In this episode, we are lucky enough to talk to Michelle about her new book, “The Joy Choice: How to Finally Achieve Lasting Changes in Eating and Exercise”. We discuss why Michelle steers away from habits as a way of framing behavior change, the role of the executive function, and of course, how music influences her life.
Topics
(3:20) Welcome and speed round questions.
(7:31) Why we all need to find The Joy Choice.
(14:26) Why do we beat ourselves up about missing exercise and diet goals?
(17:35) How our identity can motivate our behavior change.
(20:22) The shortcomings of the habit loop.
(25:10) The role of the executive function in our decision making.
(30:45) To what degree do mindsets, belief systems and branding play?
(35:58) How the TRAP and POP models help us with selecting The Joy Choice.
(43:36) How Michelle finds joy in music.
(48:02) Grooving Session with Kurt and Tim on The Joy Choice.
© 2023 Behavioral Grooves
Links
Michelle Segar: https://michellesegar.com/
Michelle on LinkedIn: https://www.linkedin.com/in/michellelsegar/
“The Joy Choice: How to Finally Achieve Lasting Changes in Eating and Exercise”: https://amzn.to/3GTve6m
It’s Time to Unhabit and Think Critically About Whether Habit Formation Has Been Over Valued as a Behavior Change Strategy Within Health Promotion: https://journals.sagepub.com/doi/full/10.1177/08901171221125326f
Episode 277, No Regrets? Really? Why Regrets Actually Bring Us Hope | Daniel H. Pink: https://behavioralgrooves.com/episode/why-regrets-bring-us-hope/
Episode 327, A Proven Way Expectations Can Unlock A More Positive Life | David Robson: https://behavioralgrooves.com/episode/why-regrets-bring-us-hope/
Episode 307, Groove Track | Mind Over Milkshakes: Why Expectations Matter A Lot: https://behavioralgrooves.com/episode/mind-over-milkshakes-groove-track/
Zingermans in Ann Arbor, MI: https://www.zingermansdeli.com/
Musical Links
Earth, wind and fire “September”: https://www.youtube.com/watch?v=Gs069dndIYk
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Monday Jan 16, 2023
Top 2 Tips on How to Read a Book Quickly
Monday Jan 16, 2023
Monday Jan 16, 2023
Ever need to read a book in a hurry? How can you absorb the most relevant content in a short period of time? Join Kurt and Tim as they talk to their friend Christian Hunt of the Human Risk Podcast, for tips and tricks to read quickly and effectively.
We’ve all been stuck with a last minute deadline that involves getting through a large amount of reading material. How do you approach it? As podcasters, we read a lot of content before interviewing the guests. So how do Kurt and Tim from Behavioral Grooves Podcast and Christian from the Human Risk Podcast tackle such a mammoth task.
This is a special episode for Behavioral Grooves that was recorded a few months ago in Abbey Road studios when Kurt and Tim were in London, UK. Christian has joined us many times on the podcast so we enjoyed talking about a different topic on this episode.
Topics
(4:15) What to look for when you open the book - Kurt.
(8:54) Christian on why it’s not always good to speed read the whole book.
(12:19) What Tim’s “Kahneman Index” is exactly!
(14:10) How speed reading a research paper is different from a book.
(20:22) The top 2 tips on speed reading from Christian, Kurt and Tim.
Other Episodes You Will Enjoy
Episode 86, Christian Hunt: Mitigating Human Risk and The Algorithmic Mind: https://behavioralgrooves.com/episode/christian-hunt-mitigating-human-risk-and-the-algorithmic-mind/
Episode 336, The Best Behavioral Science Books Of 2022 (According to Kurt and Tim!): https://behavioralgrooves.com/episode/best-2022-behavioral-science-books/
Episode 277, Daniel H. Pink - No Regrets? Really? Why Regrets Actually Bring Us Hope: https://behavioralgrooves.com/episode/why-regrets-bring-us-hope/
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Monday Jan 09, 2023
Monday Jan 09, 2023
Small changes can have big effects. Standing on a different set of scales can affect our weight loss journey and adding friction to the share button online can reduce the spread of misinformation. Find out from Irrational Lab’s Managing Director, Evelyn Gosnell how they are researching the behavioral insights that make a big difference in the world.
Evelyn Gosnell is a frequent speaker in behavioral economics and consumer psychology. She is an expert in helping companies use the science of decision-making to better understand how real people think and behave, thereby creating better products and services for them. Evelyn and her team at Irrational Labs are using behavioral science to solve some of the big, wicked problems that plague us - from obesity to misinformation.
In our discussion with Evelyn, we also touch on the application of behavioral science in organizations and why you don’t need a PhD to transform yourself into a Behavioral Product Manager.
One of the best takeaways from the interview is the 3B Framework that anyone can use to unlock behavior change:
- Define the behavior
- Reduce barriers
- Increase benefits
We really hope you enjoy our conversation with Evelyn. If you did, we'd really like you to consider supporting the production of Behavioral Grooves, through our Patreon page. Or if you’d like a cost free way of supporting the podcast, please write a review of the show on your podcast app. Thanks!
Topics
(2:24) Welcome and speed round questions.
(4:09) Using behavioral science to lose weight.
(11:17) How Irrational Labs researched weight loss programs.
(15:47) Reducing spread of misinformation on TikTok.
(26:06) The 3B Framework to unlock behavior change in organizations.
(34:47) How Evelyn’s childhood has influenced her relationship with music.
(37:41) Grooving Session with Kurt and Tim discussing Evelyn’s interview.
© 2023 Behavioral Grooves
Links
Evelyn Gosnell on LinkedIn: https://www.linkedin.com/in/evelyn-gosnell-behavioral-design/ and Twitter: https://twitter.com/evelyngosnell
Irrational Labs: https://irrationallabs.com/
Burning Man: https://burningman.org/
Shapa: https://home.myshapa.com/
“Bringing Users Back to the Forefront: 3 Sustainable User Engagement Tips from Behavioral Science” by Evelyn Gosnell: https://irrationallabs.com/blog/putting-back-users-to-the-forefront-sustainable-engagement-tips-from-behavioral-science/
“How behavioral science reduced the spread of misinformation on TikTok”: https://irrationallabs.com/case-studies/tiktok-how-behavioral-science-reduced-the-spread-of-misinformation/
The 3B Framework to unlock behavior change: https://irrationallabs.com/3bs-download/
“TytoCare Case Study: How Can We Encourage People to Complete Virtual Medical Visits?“: https://irrationallabs.com/case-studies/tytocare-virtual-medical-visits/
“Move Over, Product Manager: Introducing the Behavioral Product Manager”: https://irrationallabs.com/blog/move-over-product-manager-introducing-the-behavioral-product-manager/
Brain/Shift Journal Shopify: https://www.100behaviors.com/products/the-brain-shift-journal-volume-1
Behavioral Grooves Patreon: https://www.patreon.com/behavioralgrooves
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Monday Jan 02, 2023
The 3 Steps To Getting Your Groove Back In The New Year
Monday Jan 02, 2023
Monday Jan 02, 2023
Finding your groove - ever wondered what that actually means? And why is this podcast really called Behavioral Grooves?! Kurt and Tim explain what it means to get in your groove and the 3 foundational steps that will help you get there. If you need to find your groove again in 2023, listen to this expert advice.
It’s a long running joke on the podcast, that when settling on the name “Behavioral Grooves” for the show it meant two different things to hosts Kurt and Tim. While getting “in the groove” has parallels to being in a state of flow or routine, musical Tim equates it to being absorbed in a melodic rhythm. While finding your groove in your work, and getting your musical “groove on” could be seen as two opposing interpretations of the phrase, Kurt and Tim expertly weave them together in this episode.
“Our life is made up of a playlist of many, many songs with many different keys and many different rhythms and many different tempos.”
~ Tim Houlihan, Episode 337
After identifying what finding your groove actually means, we discuss the three factors that help us get there:
- Mindset
- Rhythm
- Environment
In a refreshing exchange which veers away from our normal New Year episode on setting goals and forming new habits, Kurt and Tim will help you find your groove in 2023. How appropriate that the first Grooving Session of the year is on how to get your groove back!